HXOUSE x Adidas Originals
In October 2022, I joined the Creative Project Management Program (CPMP) hosted by HXOUSE, a non-profit founded by Lamar Taylor (The Weeknd's Creative Director & XO co-founder)
sports media veteran Ahmed Ismail.
In my group, I art-directed and designed the "Leave Your Mark" campaign, creating a cohesive visual identity across various mediums, including print, in-store assets, and social media.
Read more from COMPLEX Canada about the CPMP program.
Learn more about HXOUSE here.
In my group, I art-directed and designed the "Leave Your Mark" campaign, creating a cohesive visual identity across various mediums, including print, in-store assets, and social media.
Read more from COMPLEX Canada about the CPMP program.
Learn more about HXOUSE here.
Credits
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Year: 2022
Client: Adidas Canada
Organization: HXOUSE
—
Year: 2022
Client: Adidas Canada
Organization: HXOUSE
Following the CPMP program and discussions with HXOUSE team members,
I created a personal project exploring the visual language of the HXOUSE aesthetic. I created typographic posters, incorporating elements from previous HXOUSE events, and
created
versatile 3D renders that align with the current social theme.
